Industries: Ownership and control

 1) What is a conglomerate in the media industries? 

Media company that owns lots of smaller media companies. 

2) What is a subsidiary?

A subsidiary is the smaller companies that the bigger companies own.

3) What are the benefits for media companies of vertical integration?

Vertical integration is when one conglomerate owns different companies in the same chain of production.

4) What are the benefits for media companies of horizontal integration?

Reduce competition increase market share and greater economies of scale.

5) Give three examples of media companies or brands that have used synergy to maximise their profits. There are examples in the notes above to help you.

For example, Disney makes movies but then also has related stage shows, theme parks, merchandise, soundtracks and events all linked to the same brand or characters.

6) What is convergence and what device has changed the relationship between audiences and producers? 

Technological convergence refers to the fact we can now access all different types of media on one device.
The growth of smartphones has completely changed the relationship between industries and audiences. 
Traditional industries like newspapers are now moving into video or online content and audiences can now create their own user-generated content.

Article about Facebook's acquisition of Instagram

7) Why did Facebook buy Instagram for $1bn? Answer in as much detail as possible

because it was very popular social media platform



8) What is the name of the media billionaire who used to own Fox? 

rupert murdoch

9) List 10 companies that are part of the Disney media empire. The graphic below will help you. 

marvel,lucasfilm,pixer,abc,espn,hulu,20th century studios,national geographic partners , fx net works, world disney animation studio

10) Why did Disney buy Fox - What are the benefits? These benefits are particularly discussed towards the end of the article. 






Comments

Post a Comment

Popular posts from this blog

mise-en-scene

   Title of Clip Costume & Make-Up Lighting & Colour Actor Movement/ Placement Setting & Props Iron Man 3 Denotation: I can see  him wearing rings, and armour. Connotations: This has connotations of him trying to protect himself as he's wearing armour. Denotation: a big bomb happened when it was dark and made everything a red/orange colour. Connotations: this could have connotations of danger because if there was a bomb that could be dangerous. Denotation: I can see him flying ,and him fighting. Connotations: this has connotations of him being strong and trying to be hero . Denotation: I can see the setting is a normal town but when iron man is there , then there's a  different setting. Connotations: this has connotations of him being the main character as everything changes when he's there. RDR2 Denotations: I can see  them wearing cowboy wearing jackets. Connotations: this has connotations of it being a theme of american west Denotation: the s...
Read more

Camera movement and editing

 Three aspects of camera movements: tilt - from the screen to the person looking at the screen . this shows that somebody is out there looking for the main character.. this is when the people are getting on the plane , handheld - when their on the train you can see the camera is wobbly and moving when they walk . this shows that their trying to chase him. crane - camera attached to crane pan , track or 'swoop' in or out as required.
Read more