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Showing posts from February, 2026

NHS CSP

  1) What is an advertising campaign? A series of adverts with the same message to promote something. 2) What is the objective of the NHS Represent campaign?  NHS blood and transplant 3) What does this advert want people to do once they've seen it (the 'call to action')? so people can sign up and donate blood 4) Why is the advert called 'Represent'? representing your community and helping people by saving their lives 5) Why have the producers chosen celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you  write their names and spell them accurately . so they attract attention and influence more people 1.lady leshurr, british rapper 2.big narstie, british rapper , TV personality  3. george the poet, spoken word artist and poet 6) What are the connotations of the slow-paced long shot of empty chairs at the end of the advert? it suggests not many people donate blood and more peopl...

Galaxy CSP

  1) What  key conventions  of TV advertising can you find in the Galaxy advert? High-end CGI 2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. the slogan says "why have cotton when you can have silk" the key message is , silk is softer than cotton so that means its a soft chocolate  3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  Galaxy selected Audrey Hepburn (CGI) to create nostalgia  4) In your own words, what is intertextuality? references, influences, or relationships 5) What Audrey Hepburn films are referred to in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)? Roman Holiday (1953)  and  Breakfast at Tiffany's (1961) 6) Which of Propp's character types are can be found in the advert and how do they change? (Note: just choose...